A staggering 10 million British women experience incontinence; almost two-thirds (64%) find it difficult to talk about, and almost one in five (19%) admit they haven’t spoken to anyone about it. As a result, people are left with an incorrect perception of incontinence – with two-thirds (66%) of women surveyed with incontinence not identifying with their condition. This means women delay the move to incontinence underwear with 43% not using any products at all. Sadly, this results in giving up doing activities they love. Read more.

Source: PRNewswire, October 27, 2016